Project case study

Shopify theme development

Build fast, conversion-focused storefront experiences with clean Liquid code and robust tracking.

ShopifyLiquidCROGA4/GTMAPI integrations

Best for

  • Brands who need faster iteration without breaking the theme
  • Storefront UX improvements tied to measurable KPIs
  • Clean tracking and attribution (no “mystery data”)

Typical scope

  • Theme customization and reusable sections
  • Performance pass (images, rendering, script hygiene)
  • Tracking plan + GTM/GA4 events + QA

Outcomes

  • Improved conversion & navigation
  • Lower theme fragility
  • Reliable analytics

Integrations

  • Apps + custom scripts
  • Marketing tools & feeds
  • API-based enrichments

Deliverables

  • PR-ready theme changes
  • Event tracking map
  • Release notes + handoff
Shopify brand? Let’s ship improvements you can measure.

Talks in English & Italian. Retainers work well for ongoing CRO + stability.